The Wave Podcasting

Overview︎︎︎

The Wave Podcasting, a podcast company led by women, is committed to fostering inclusivity, accessibility, and progress, prioritizing these values over the pursuit of perfection. Seeking assistance in rebranding and expanding their podcast services to specifically support female podcasters, they aimed to offer accessible editing services and educational resources. The company's solution is designed to help consumers reclaim their time through the collaboration with an ever-evolving professional podcasting agency, actively seeking new ways to enhance and adapt to their clients' needs using the latest tools available. As the lead designer collaborating with the ilovecreatives Studio team on this project, I played a key role in developing a rejuvenated brand identity, photographic style, color palette, typography, website, email and social media assets.

Services︎︎︎

Brand Audit + Moodboards
2 Art Direction Concepts
Revised Art Direction
Final Art Direction
Brand Guidelines
Social Media Assets
Website Landing Page
Email Newsletters

Credits︎︎︎

Client
The Wave Podcasting

Agency
ilovecreatives Studio

Lead Designer
Megan Autrey

Creative Director
Mindy Nguyen

Project Manager
Maggie Hoyle

Location
Los Angeles, CA (2024)